Employee Activation Index 2022: What’s Driving Your Employees’ Behavior

In 2022, with organizations adapting to a post-pandemic workplace, employers needed a deeper, more nuanced understanding of their most important public: their employees. This year’s Index includes employee input from a wide variety of industries, career levels, genders, generations, and racial/ethnic backgrounds. It explores employee attitudes about company values, digital transformation, politics in the workplace, and […]

Power and Presence: How to Step up as a Leader and Influence Your Organization

As communicators, we’re used to supporting, equipping, and enabling leaders in our organizations. Our job is to make them look good – and become even more influential. But are we selling ourselves short in the process? As communications professionals, we don’t always feel powerful. Many communications colleagues over the years have observed that we often […]

$10

Next Generation Analytics: Get Ready to Rock Google Analytics 4!

On July 1, Google will sunset its Universal Analytics (UA) and unify reporting and analysis across websites and apps. Known to be a powerful tool for insights, GA4 will help you make better data-driven decisions. There is lots to learn about how this change will impact your business. Everything will be built around users and […]

What’s Your Career Story?

What did you want to be when you were growing up? For many of us, our careers started as a naive dream from childhood, and at some point, we broke in and started a work life for ourselves. Our life ambitions and career journeys make us into the professionals we become. Each company, organization, and […]

USD5

Stand Up & Lead: How Thinking Like a Comedian Creates Standout Cultures (IABC NY Tristate)

Employers and employees continue to struggle to engage teams and drive productivity in a post-COVID hybrid, work-from-anywhere world. Many companies are adding Chief Wellness Officers or Chief Happiness Officers in an effort to bring collaboration, connection, and joy back to the workforce. Humor-led employee engagement programming has been proven to break down silos, build psychological […]

$5 – $10

Crisis Communications Master Class Series: Part 1

About the Master Class Crisis communications and reputation management is never a simple game of checkers. It’s a strategic and sometimes drawn-out game of chess. There are some very basic rules that you must abide by to survive a crisis or major reputational issue. But beyond that, being able to advise and counsel anxious business […]

Crisis Communications Master Class Series: Part 2

About the Master Class Crisis communications and reputation management is never a simple game of checkers. It’s a strategic and sometimes drawn-out game of chess. There are some very basic rules that you must abide by to survive a crisis or major reputational issue. But beyond that, being able to advise and counsel anxious business […]

Crisis Communications Master Class Series: Part 3

About the Master Class Crisis communications and reputation management is never a simple game of checkers. It’s a strategic and sometimes drawn-out game of chess. There are some very basic rules that you must abide by to survive a crisis or major reputational issue. But beyond that, being able to advise and counsel anxious business […]