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There’s a New Essential Skill: Doing Your Job on Camera

December 2, 2021 @ 12:00 pm - 1:00 pm

Less than two years ago, the only professional people regularly on camera were actors, news anchors, reporters and politicians. Today almost all of us are doing our jobs on camera. “Video off” is not a solution; all that does is put a hard cap on your effectiveness.

Being able to do your job on camera is the new essential skill. From first impressions to lasting impressions, whether you’re selling, leading, preaching, teaching, training or interviewing, you now must do it on camera. You have to get results through a camera.

When your job is to get results, there are only three options: inspire, convince and/or persuade. In this session from IABC Philadelphia, you’ll learn how to do all three. We’ll cover immediately implementable tips, as well as provide guidance on developing necessary skills. Yep, skill matters. And lack of skill is costly.


  • Gain immediately implementable insights for making positive first and lasting impressions
  • Learn how to be inspiring, convincing and persuasive with integrity and sincerity.
  • Storytelling is more than a buzzword. Your true and relevant stories, if told compellingly and concisely, are powerful.
  • “Zoom fatigue” is a real thing; never be the cause of it

Date: Thursday, December 2

Time: 12-1pm



December 2, 2021
12:00 pm - 1:00 pm