Communicators have been using artificial intelligence (AI) for years (think: email distribution, data analytics, mobile apps, etc.). Now, new generative AI tools like ChatGPT, Google’s Bard and DALL-E 2 are tackling content creation. Whether you’re already using these tools or just testing the waters, it’s easy to see how AI will transform the way we work. […]
As communication professionals, we have remarkable stories to share. Stories of innovation, transformation, inspiration, and challenge. Stories that illuminate the intersection of people and of business, showing courage and true leadership throughout the incredible change. It’s time to share your story - the story that Communication Can Deepen. Communication can deepen connections, skills experiences, understanding and […]
Almost everything we do involves words. From emails and presentations to phone calls and pitch meetings, words are how we persuade, communicate, and connect. But certain words are more impactful than others. They’re better at changing minds, engaging listeners, and driving action. What are these magic words, and how can we take advantage of their […]
Join IABC DC Metro for the first of its two-part career coaching series, “Job Market Overview,” on Wednesday, June 21 at 12 p.m. ET. Melanie Mitchell Wexler will lead the discussion. She’ll provide a general overview of the job market, including the pressures recruiters face and how they seek to fill jobs. Melanie will also provide […]
IABC DC Metro's next happy hour will be on Wednesday, July 19, from 6-8 p.m. ET at Wunder Garten at 1101 First St. NE in Washington, DC. The venue is in the city’s NoMa neighborhood. Complimentary drinks and appetizers will be available until we reach our limit, and we’ll have space reserved in two of the […]
Join IABC DC Metro for “Ask the Career Coach,” the second of its two-part career coaching series on Wednesday, July 26 at 12 p.m. ET. Melanie Mitchell Wexler, a career coach, job search expert, and LinkedIn strategist, will lead the discussion. The gathering will be an open format where guests can ask Melanie employment-related questions. ABOUT MELANIE: Melanie Mitchell […]
Join IABC DC Metro for “5% Zone: The Mindset To Be More Visible” on Thursday, September 7 at 12 p.m. ET. Stephen Krempl, an international keynote speaker, facilitator, best-selling author, and corporate communications coach, will lead the discussion. Overview: We’ve all heard of the “80/20”rule, but you do you know about the “95/5” rule as far […]
Content Marketing World 2023 will be September 26-28 at the Walter E. Washington Convention Center in Washington, DC. Connect with a vibrant marketing community, and get the tools to advance your future! Now in its 13th year, Content Marketing World is produced by the Content Marketing Institute and brings together marketing leaders, content creators, communications experts, […]
IABC DC is a strategic partner of the Mid-Atlantic MarCom Summit on November 2 at Capital One Hall in Tysons, Virginia. Learn, grow, and connect at the region’s largest marketing, advertising and communications conference! Guests will gain valuable insights and practical knowledge from industry experts. Attendees will also network with senior level professionals, build new connections and expand their professional circle through […]
Join IABC Philadelphia for “Who Are the People in Your Neighbourhood? A Persona-Based Approach to Employee Engagement” on Thursday, December 14, at 12 p.m. ET. This is an online event. Carla Guest, senior communications manager at Siemens Energy, will discuss: ✅ The concept of persona-based employee communications and how to apply it in your organization. […]
Join IABC Philadelphia for “How to Cut Through the Clutter on Social Media” on Thursday, January 18, at 12 p.m. ET. This is an online event. Arik Hanson, principal of Arik Hanson Social Media, will discuss how to improve your social media writing as you seek to drive more engagement and awareness with your digital marketing […]
Join IABC for “Data-Backed Best Practices for Internal Emails” on Thursday, January 25, at 1 p.m. ET. This webinar is FREE. Melissa Katski-Berry, director of strategic accounts at PoliteMail, will cover key findings of PoliteMail’s 2023 Benchmark Report. Melissa will also present email best practices supported by data science. Session Takeaways: ✅ Discover best practices […]