Navigating the decision-making process has never been more complex. Managing the needs of stakeholders requires precision accuracy in order to convey the right message at the right time, a process that starts with making the right decision. In this IABC Philadelphia chapter webinar from longtime sports public relations executive and Syracuse University professor Brad Horn, […]

Refocus and refresh your skills before the new year with IABC! For more than 50 years, communication professionals joined IABC to connect with the people and insights they need to drive business results. Now more than ever is the perfect time to join them and be a part of the IABC community with the resources […]

It is imperative that we recognize that stress is not the problem - it's our reaction to our stress and we can learn to control it. Acquire cutting edge self-care techniques - affirmations, visualization, breathwork, mindfulness and mini-meditations - that you and your staff can do for better health. Master a mini meditation that anyone […]

IABC is back in person and we have remarkable stories to share. Stories of innovation, transformation, inspiration, and challenge. Stories that illuminate the intersection of people and of business, showing courage and true leadership throughout the incredible change. We’re looking for executives, business communication leads, academics, consultants, and agents of change who embody this spirit […]

New Changes and Challenges have made our Health, Wealth, and Happiness Top of Mind, Now More Than Ever, But: Work: 77% of all professionals suffering burnout with significant impact to quality of their work and their lives. Couples: Study finds a 34% rise in divorce filings in summer 2020 compared with summer 2019. Parently: 70% […]

Less than two years ago, the only professional people regularly on camera were actors, news anchors, reporters and politicians. Today almost all of us are doing our jobs on camera. “Video off” is not a solution; all that does is put a hard cap on your effectiveness. Being able to do your job on camera […]

Once 2020 was over, we thought we'd be done. We thought we'd be able to go back to normal, but 2021 was another year of ups and downs. But here's the thing: We made it and we appreciate you! So, let's lunch and celebrate. Chance to Win a Gift Card Those who attend will be […]

COVID-19 has reinforced the criticality of getting communication right in a crisis, yet many organizations continue to make the same predictable mistakes in their crisis response. As a consequence, reputations, organizations and their stakeholders are unnecessarily harmed. As the guardians of organizational reputation, communicators must play a critical role in ensuring their organizations avoid these […]

Organizations value communications more than ever according to the 2021 JOTW Strategic Communications Survey – by Ned’s Job of the Week, an email newsletter and Sword and the Script Media, a PR and marketing consultancy for B2B technology. The fourth annual survey polled 300 communications professionals and found in the wake of a tumultuous year, […]

This IABC/Philadelphia webinar will help participants understand the importance of writing for specific audiences, adhering to proven search engine optimization (SEO) techniques, and creating content for different types of platforms. The goal is to arm participants with techniques, strategies, and tips that will improve their writing generally and their marketing copywriting specifically. Justin will discuss […]

Everybody makes mistakes. And employee communicators are no different. But people keep making the SAME mistakes. Over and over again. This event will offer real-life solutions on how to avoid them, including case studies, best practices, and examples from your colleagues around the world. Register for this webinar from Crescenzo Communications.