IABC Philadelphia: “The Ferris Bueller Guide to Smarter Storytelling”
February 13, 2026 @ 12:00 pm - 1:00 pm
$5 – $25
Join IABC Philadelphia for “The Ferris Bueller Guide to Smarter Storytelling” on Wednesday, February 18, at 12 p.m. ET. Rob Biesenbach, a keynote speaker and workshop leader, will head up the discussion.
If you want to sharpen your storytelling skills and help your people improve theirs, look no further than the classic American film, “Ferris Bueller’s Day Off.”
In this engaging, practical session we’ll unpack the movie’s most important storytelling lesson and learn how it can help us connect with, captivate and compel any individual or audience to action — from customers and clients to colleagues and other key stakeholders.
That means:
☑️ Identifying and rising above the ordinary information (the data, stats and info) that
☑️ prevents us from delivering the big picture — the context, meaning and perspective;
☑️ Drawing out the best stories from our customers, constituents, members, and others;
☑️ Creating more captivating campaigns, preparing winning pitches, and presentations
☑️ and extending our influence inside and outside the organization.
Cost:
▪️IABC Philadelphia Members: $10
▪️Guests $25
▪️Students: $5
Click HERE to register!