How to Spot the Most Common Crisis Management Traps and Successfully Navigate Through Them

COVID-19 has reinforced the criticality of getting communication right in a crisis, yet many organizations continue to make the same predictable mistakes in their crisis response. As a consequence, reputations, organizations and their stakeholders are unnecessarily harmed.

As the guardians of organizational reputation, communicators must play a critical role in ensuring their organizations avoid these crisis management traps.

With 25 years’ experience working with organizations in crisis, Jonathan Hemus knows the most common crisis management traps and their potentially disastrous consequences. This session will reveal his ten golden rules to avoid these catastrophic pitfalls and ensure a purposeful and surefooted crisis response.

Through Jonathan’s insights from the frontline and participation in a scenario-based exercise, attendees will learn how to deploy practical, powerful tools, provide sound counsel to leaders confronting a crisis and reduce the impact on both the organization and its stakeholders.

The three key takeaways for this webinar include:

1. The ability to recognize and avoid the ten most common crisis management traps
2. An understanding of techniques such as ‘strategic intent’ and ‘main effort’ to ensure a purposeful crisis management response
3. A fresh perspective on how to support their leadership team or clients to avoid the unnecessary damage caused by a mishandled crisis

Date: Thursday December 9, 2021

Time: 1-2pm CST**

Register