Convergence Summit
2022-03-17 09:30 - 19:00 UTC
The one-day, in-person Convergence Summit in Minneapolis, MN brings together experts from both the business and academic realms to explore the changes and challenges business communicators face.
Business communication is becoming evermore complex. Messages, audiences, and communication channels continue to evolve and converge. The sessions will explore cutting-edge theories along side real-world case studies to help you learn how to build your organization’s reputation, connect with your audiences, and influence stakeholders in this ever-changing environment. This event is a joint venture of IABC Minnesota and the Hubbard School of Journalism and Mass Communication at the University of Minnesota. The Summit will be held at the McNamara Alumni Center, University of Minnesota, Minneapolis Campus.
Register

Demystifying Community and Unlocking its Value
2022-03-17 12:00 - 13:00
The word “community” has found itself woven into strategic conversations in all kinds of industries. From tech companies to nonprofits, leaders are citing community as the way forward to take their businesses into the future. But what does community actually mean and how does it differ from marketing or social media?
During this podcast Marjorie Anderson will help create clarity around what community is (and isn’t) and the value that it brings.
Listeners can expect to:

Get a clear definition of community
Understand how communicating with an audience differs from communicating with a community
Understand the value that community unlocks for business, regardless of the industry

Register for this IABC/Philadelphia event.
